Mike Birbiglia of "Sleepwalk with Me" fame and all around funny guy guest-hosted Jimmy Kimmel Live! and got to interview Ewan MacGregor and reveal a new Obi-Wan Kenobi (Wandering Jedi) action figure.  That's how mainstream this is now - hey, I'm not complaining.

Here's what Hasbro had to say about it, with some more pictures after the break:
 

STAR WARS: THE BLACK SERIES OBI-WAN KENOBI (WANDERING JEDI) FIGURE

(HASBRO/Ages 4 years & up/Approx. Retail Price: $24.99 /Available: Spring 2023)

STAR WARS fans and collectors can imagine scenes from the STAR WARS galaxy with this premium THE BLACK SERIES 6-INCH OBI-WAN KENOBI (WANDERING JEDI) figure, inspired by the character in the STAR WARS: OBI-WAN KENOBI series. Obi-Wan Kenobi is set years after the dramatic events of Star Wars: Revenge of the Sith where Kenobi faced the corruption of his friend and Jedi apprentice, Anakin Skywalker turned Sith Lord Darth Vader. It also features the great articulation we have come to expect from Black Series, including the butterfly joints which allow more dynamic posing and articulation.

Fans and collectors can display this fully articulated figure, featuring premium deco and poseable head, arms, and legs, in their collection. This STAR WARS: THE BLACK SERIES figure also comes with 3 entertainment-inspired accessories. Available for pre-order 5/11 at 1:00 PM ET at most major retailers.

Additional Star Wars: The Black Series Obi-Wan Kenobi (Wandering Jedi) Images